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K-POPIVE
YouTube 47.2K views·YouTube 104 comments·1w ago

Girl, eat the beat #IVE

Korean comments on this video

What happened

IVE’s short centers on CRUMBS’ repeated wordplay: “taste” the music, “eat” the beat, and leave no crumbs.

More context

In the Korean comments

One Korean-language comment turns the clip into a complaint about the comeback rollout, asking in translation, “They’ve made a comeback, but are there no STUDIO CHOOM or relay-dance videos?” It also says the title track and album have different release dates, promotions last only two weeks, and there is just one group-content release—claims made by that commenter, not verified facts.

What the words mean

찰떡이야 (chaltteogiya, “it’s a perfect match”) literally invokes sticky rice cake. In the comment about the ribbon hairstyle, it means the styling suits Rei exceptionally well; it is casual, enthusiastic praise.

Comments shown here come from this video.

Comments in Korean20

The same comments the article read — most-liked first

Translating...

@@1***39

금발레이 넘 이쁘다❤❤❤

@@여***8

레이 언니 금발에 단발머리 너무 예뻐ㅠㅠㅠㅠ

@@r***6

음원 차트 메인권에 넣고 음반 70만장을 넘게 팔았는데도 타이틀곡 선공개ㅋㅋ 음반 발매 전 럭드 초동 잡히기, 인형 상술 앨범 발매 지연, 무대 공개도 안해주는 니얼굴매거진 전형 쇼케, 단체컨텐츠 유기, 2주 활동 ㅇㅈㄹ로 팬털기하고 1위 점수 다 찢어놔서 분위기 ㅈ되게 만드는 것도 ㅈㄴ 안 애매한 재능인듯

BAKBING reaction summary

Many fans are commenting on Ray's blonde hair and style.

New in Korea

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14 IVE albums

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    Looks Can Kill (Captain Cuts Remix Edition)

    Released 2026-11-04
  • Looks Can Kill (Inverness Remix Edition)
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    Looks Can Kill (Inverness Remix Edition)

    Released 2026-11-02
  • Looks Can Kill
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    Looks Can Kill

    Released 2026-10-26· Multiple editions
  • Looks Can Kill EP Album
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    Looks Can Kill EP Album

    Released 2026-10-26· Multiple editions
  • LUCID DREAM

    LUCID DREAM

    Released 2026-05-27
  • REVIVE+

    REVIVE+

    Released 2026-02-23· Multiple editions
  • IVE SECRET

    IVE SECRET

    Released 2025-08-25
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    Be Alright

    Released 2025-07-30
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