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K-POPLE SSERAFIM
YouTube 170.5K views·YouTube 218 comments·3w ago·LE SSERAFIM

Not Now! #LE_SSERAFIM #PUREFLOW #PUREFLOW_IN_JAPAN

The Korean context

What happened

LE SSERAFIM's Japanese refrain has viewers comparing the members' shy and confident approaches to the same routine. The 59-second official clip is tagged PUREFLOW IN JAPAN.

Why Koreans care

사스가 (saseuga, as expected) borrows a Japanese expression into one Korean-language reply praising SAKURA. This code-switch echoes the language of the performance: understanding Korean fan talk sometimes means recognizing words brought over from another entertainment culture, not translating each syllable as Korean.

In the Korean comments

Fandom, contrasting performances: “YUNJIN is still a little shy, but KAZUHA does it so well, haha.” Minority, requesting another setting: “The girls are so cute; please do this at the Korean concerts too!”

What the words mean

현타 (hyeonta, a sudden return to reality) can describe a moment of self-consciousness after playful behavior. In the reply pairing that expression with cuteness and laughter, it is affectionate teasing about a facial expression, not proof of regret or dissatisfaction.

Comments shown here come from this video.

Comments in Korean20

The same comments the article read — most-liked first

@@롤***37

The original is just in a league of its own, lol. It’s a secret that I warmed up my voice when I was 17, trying to imitate her voice before I started playing Sakura 👀

@@y***35

Alright, let’s all send Kura a DM to thank her again today lol 😚

@@B***26

Yoon-jin is still a bit clumsy, but Joo-ha is so good at it, lol

BAKBING reaction summary

Most fans are thrilled, saying 'Kura is truly different! The best!' while some noted 'Yunjin still has her cuteness, but Zhuhua is doing so well!'

New in Korea

More from LE SSERAFIM

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LE SSERAFIM11 albumsSee all

Fan notes

Short notes from fans

LE SSERAFIM fan notes

Albums from this artist

11 LE SSERAFIM albums

See all
  • Made My Night : Glow Clicker Keychain
    Pre-order

    Made My Night : Glow Clicker Keychain

    Ships 2026-10-23· Multiple editions
  • Made My Night
    New release

    Made My Night

    Released 2026-09-11· Multiple editions
  • Made My Night CHEMICAL NIGHT
    New release

    Made My Night CHEMICAL NIGHT

    Released 2026-09-11
  • HOT

    HOT

    Released 2025-03-14
  • CRAZY

    CRAZY

    Released 2024-08-30
  • Smart (Remixes)

    Smart (Remixes)

    Released 2024-03-22
  • EASY

    EASY

    Released 2024-02-19
  • UNFORGIVEN

    UNFORGIVEN

    Released 2023-05-01
  • +3 more albums

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