ITZY's 2026 Harvestrip Announcement

Why Koreans care

The concept plays against the familiar phrase 수학여행 (suhak yeohaeng, school trip): 수확여행 (suhwak yeohaeng, harvest trip) changes one syllable and turns the excursion into a harvesting trip. Both versions appear in the comments, making the wordplay part of the reaction.

In the Korean comments

One comment reads, in translation, “When is it coming out? I was waiting for Thursday, but why are you only showing us a teaser?” The teaser itself gives no release date beyond “Coming soon,” so the comment captures a very specific frustration rather than generic anticipation.

What the words mean

효녀들아 (hyonyeodeura, “dutiful daughters”) literally praises daughters who treat their parents well. Here, a commenter uses it as exaggerated, affectionate fandom language: after saying the previous content felt too short, they praise ITZY for having already filmed something else for fans.