Way too addictive #Shorts

What happened

ATEEZ’s short identifies Hongjoong and “ENOuGH” in its description, while the captions repeatedly return to the word “enough.”

In the Korean comments

One comment turns the clip into a tiny scene: “귀여워 다람쥐굴 훔쳐보는 느낌” (gwiyeowo daramjwigul humchyeoboneun neukkim, “So cute—it feels like peeking into a squirrel’s den”). Another admits to replaying it with the rhetorical “나 이거 몇번 보는거냐” (na igeo myeot beon boneun geonya, “How many times have I watched this now?”).

What the words mean

“본업 잘 하고 귀엽기까지 하면 어쩌라구요” (boneop jal hago gwiyeopgikkaji hamyeon eojjeoraguyo, “What am I supposed to do when he’s good at his main job and even cute?”) uses 본업 (boneop, main occupation) as more than a résumé term. Here it affectionately praises Hongjoong for delivering as a performer while also being cute; 어쩌라구요 (eojjeoraguyo, “what am I supposed to do?”) is playful exaggeration, not a genuine complaint.